Speaking Topics

Word Magic: How Etymology Ignites Precision, Curiosity, and Joy

Dive into the surprising, delightful stories hidden in English with Jess Zafarris. Based on her book Useless Etymology, this engaging talk explores word origins, persistent myths, and quirky language history that will leave audiences entertained and newly curious about everyday words, while unveiling the utility of etymology and the ways it can keep you and your voice human in a world brimming with empty, robotic slop.

This topic debuted in full at SXSW EDU 2026 (Word Magic for Educators) and has been presented in an adapted forms at State of Social (Word Magic for Social Pros), and the Writer’s Digest Annual Conference (Word Magic for Writers) and at bookstores, schools, corporate webinars, and libraries across the US. At the State of Social Conference in August 2026, her keynote was selected as one of the top three best talks by attendees of the conference.

Social Video Secrets: Taking Your Books to TikTok, Instagram, YouTube and Beyond

Jess Zafarris shares proven tips for creating standout content, growing your audience, and connecting with readers on today’s top social and video platforms. Learn how to spark ideas, build momentum, and measure your success—so your books and stories reach even more fans. Jess has given this talk multiple times at conferences over the past five years including the Writer’s Digest Annual Conference and for corporate teams, updated quarterly.

High-Concept Storytelling: How to Write and Pitch Ideas That Sell

Jess has pitched more than seven books directly to major publishers, and every single one has been accepted at first glance. The secret? Frame your story with the same principles behind Hollywood’s biggest hits. Find out how to craft and advocate for your next bestseller. This talk debuted at the Writer’s Digest Conference in 2024 and has been presented across several digital formats.